Blogging Tools are software, apps, and online platforms that help bloggers create, manage, improve, and grow their blogs. These tools cover different areas such as writing, editing, SEO (Search Engine Optimization), design, promotion, analytics, and monetization. Some popular blogging tools include Grammarly for grammar checking, WordPress for blog management, Canva for design, and Google Analytics for tracking performance. The right blogging tools make it easier to produce high-quality content, attract readers, and build a successful blog over time.
If you’re just starting out or looking to take your content to the next level, you’re in the right place. David Ellinger, with over 30 years of experience in tech support and more than 25 years in web development, knows how the right tools can turn a good blog into a great one. As the Operations Manager at The Edge of Eternity Networks, David has helped countless creators and businesses build smooth, high-performing blogging platforms.
Why the Right Blogging Tools Matter
Imagine building a house with no tools. That’s what blogging without proper support feels like. Whether you’re writing posts, optimizing for SEO, designing your site, or analyzing traffic, the tools you use will impact your results.
Here’s what the right blogging tools help you do:
- Save time
- Improve writing quality
- Boost search engine rankings
- Create better designs
- Understand what works (and what doesn’t)
1. Writing & Editing Tools
These help you write clearly, quickly, and professionally.
Grammarly
Checks spelling, grammar, punctuation, and tone in real-time.
Why David recommends it:
“Even the best developers can make typos. Grammarly keeps your writing clean and readable.”
Hemingway Editor
Improves readability by highlighting complex sentences and passive voice.
Google Docs
Great for drafting content and sharing with editors or collaborators.
2. SEO Tools
SEO (Search Engine Optimization) helps people find your blog on Google.
Yoast SEO (WordPress plugin)
Helps optimize your content for keywords and readability.
Ubersuggest
A free tool for finding keywords, checking backlinks, and seeing what your competitors are ranking for.
Google Search Console
Tracks your blog’s performance on Google and shows any indexing issues.
David’s advice:
“Your blog should not only look good but also be searchable. SEO tools make that happen.”
3. Design & Layout Tools
A beautiful blog keeps people reading longer.
Canva
Easily create images, blog graphics, and featured banners—even if you’re not a designer.
Elementor (for WordPress)
Drag-and-drop page builder for full control over your blog’s design.
Unsplash & Pexels
Free stock photo sites to make your blog posts visually appealing.
4. Content Management Systems (CMS)
This is where you build and manage your blog.
WordPress
The world’s most popular blogging platform. Flexible and customizable.
Ghost
A minimalist platform for writers and publishers.
Medium
A simple, writing-focused platform with built-in readers.
David says:
“For serious blogging, I always recommend starting on WordPress. It gives you full control.”
5. Analytics Tools
Know what’s working—and what’s not.
Google Analytics
Tracks visitor behavior, traffic sources, and page performance.
Hotjar
Visual heatmaps to see where users click and scroll.
MonsterInsights (WordPress plugin)
Brings Google Analytics data right into your WordPress dashboard.
6. Promotion & Social Media Tools
Get your content in front of more people.
Buffer
Schedule and manage your blog posts across social media platforms.
Hootsuite
All-in-one dashboard for planning and analyzing social media content.
ClickToTweet
Turn quotes from your blog into shareable tweets.
David’s insight:
“Creating content is only half the job—promoting it is the other half.”
7. Monetization Tools
Want to make money from your blog? These tools help.
Google AdSense
Place ads on your blog and earn per click.
AffiliateWP (for WordPress)
Manage affiliate links and track commissions.
Gumroad
Sell digital products directly from your blog.
8. Email Marketing Tools
Build a mailing list to connect with readers directly.
Mailchimp
Free for up to 500 contacts. Great for beginners.
ConvertKit
Built for bloggers and creators. Easy automations.
Substack
Publish blog posts and send them as email newsletters.
David’s tip:
“Email is still one of the most powerful tools. Start your list early—even if you only have 10 readers.”
9. Security & Backup Tools
Protect your blog from hackers and data loss.
Wordfence Security
Protects your WordPress blog from malware and threats.
UpdraftPlus
Creates automatic backups of your blog.
Sucuri
Monitors your site and provides a firewall.
David’s final word:
“Security and backups aren’t optional—they’re essential. A good blog is a safe blog.”
David Ellinger’s Favorite Blogging Stack
Based on decades of experience, here’s the setup David often recommends:
- Platform: WordPress (self-hosted)
- Design: Elementor + Astra Theme
- Writing: Grammarly + Google Docs
- SEO: Yoast + Ubersuggest
- Images: Canva + Unsplash
- Email: ConvertKit
- Analytics: Google Analytics + MonsterInsights
- Backup: UpdraftPlus
- Hosting: Professional, secure hosting from The Edge of Eternity Networks
Conclusion:
Starting a blog is easier than ever but succeeding requires the right tools. From writing and SEO to design and email marketing, these blogging tools can help you build a professional, secure, and successful blog.
Whether you’re a beginner or a veteran blogger, following advice from industry experts like David Ellinger can give you a strong foundation. With his deep knowledge of hosting, development, and content strategy, he knows exactly what tools make blogging smooth and scalable.